London Speech Workshop | Genuine Connections Pathway

GENUINE CONNECTIONS PATHWAY

Turn Relationship Capital Into Business Results

When connection is transactional, deals stall and collaboration drags. This pathway equips teams with the interpersonal skills to build rapid rapport that deepens loyalty and accelerates decision-making.

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From Transactional Interaction to High-Trust Performance

In a fast-paced environment, relationships often drift into the transactional. This creates friction: clients feel processed rather than valued, and cross-functional teams retreat into silos. The cost is slower execution and missed commercial opportunities.

This pathway reverses that drift, transforming connection from ‘nice to have’ into a core strategic capability.

By mastering the mechanics of trust and empathy, teams learn to uncover deep motivators, navigate complex dynamics, and turn everyday interactions into high-value partnerships that accelerate results.

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Mindset Shift

Rapport is just 'being nice' or making small talk.

Rapport is a strategic tool for influence and speed.

Behaviour Shift

Transactional exchanges that end when the meeting ends.

Building psychological safety that fuels long-term loyalty.

Skill Shift

Listening only to respond or defend.

Listening to uncover value, drivers, and unspoken needs.

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Recommended Workshops in this Pathway

Each LSW Pathway can be delivered as a short, high-impact series or expanded for deeper transformation. These core workshops form the foundation of high-trust performance:

The Art of Rapport

Equips professionals to build instant trust and genuine warmth through presence, listening and authentic connection.

Outcomes

Greater sales success through rapid rapport-building
Stronger client relationships from the first meeting
Reduced resistance in negotiations

Creating a Culture of Care

Turns daily communication into the foundation of respect, belonging and a thriving, human-centred culture.

Outcomes

Reduces toxic behaviours and team dynamics
Stronger employee engagement and retention
Breakdown of departmental siloes

The Art of Empathy

Equips leaders to uncover what drivers others and respond with compassion, care and emotional intelligence.

Outcomes

Healthier, more open workplace cultures with less politics
Better understanding of client needs through non-verbal cues
Stronger manager–employee relationships

The Art of Connection

Teaches teams to move beyond small talk and create meaningful, values-based relationships that build trust and loyalty.

Outcomes

Stronger client loyalty
Higher morale across teams
Faster stakeholder buy-in by connecting on a values level

Optional Modules

Deepen Your Practice

Impact, Clarity & Presence

Ambiguity breeds confusion. Learn to organise your thinking and communicate with the precision required to align teams and reassure clients.

Outcomes

Eliminate the waffle that confuses stakeholders and erodes trust
Structure complex updates so others feel understood and guided
Reduce the miscommunication that leads to friction and errors

Speaking Up With Gravitas

Rapport isn’t about people-pleasing. It’s about mutual respect. Learn to hold your boundaries and assert your value to become a true strategic partner.

Outcomes

Shift from ‘subservient vendor’ to ‘respected peer’ in client dynamics
Deliver difficult news or push back without damaging the relationship
Establish the professional authority that makes clients feel safe

Role-Play Workshops

Theory is easy, people are hard. Practice handling difficult personalities and high-stakes conversations in a safe environment before facing the real thing.

Outcomes

Receive real-time coaching on handling friction and resistance
Build the muscle memory to stay calm when challenged or interrupted
Practice pivoting your style to connect with different personality types

Organisations Using this Pathway Report:

Accelerated Decision-Making

Teams align quicker, removing the interpersonal friction and politics that stall execution.

Increased Client Retention

Transforming transactional contacts into loyal partnerships that withstand market pressure.

Higher Sales Conversion

Win rates increase as teams build the rapid trust needed to close new business faster.

Higher Performance Teams

Silos dissolve as cross-functional teams stop competing and start solving shared problems.

LSW’s training directly elevated how our managers show up, influence, and lead in global meetings.

Elizabeth Oxford

Global Procurement Manager

Why this Pathway Works (and Sticks!)

Genuine connection isn’t just about technique. The Serlin Method™ works from the inside out, helping participants shift their Mindset, refine their Skillset, and transform their Behaviour.

Hover or tap on each element to find out more.

Mindset

Behaviour

Skillset

Integrity

Fluency

Confidence

AUTHENTIC CONNECTION

Shift from ‘transactional’ to ‘relational’. Replace the anxiety to ‘impress’ with the genuine curiosity to understand.

Move from ‘waiting to speak’ to ‘listening to understand’. Show up with the warmth, adaptability, and presence that lowers resistance.

Master the mechanics of connection. From reading micro-expressions and non-verbal cues to asking high-value questions that uncover drivers.

Authentic Integrity. When your internal intent (Mindset) aligns with your actions (Behaviour), stakeholders feel safe, not ‘sold to’. This is the foundation of loyalty.

Natural Rapport. When the tools (Skillset) become your default habit (Behaviour). Connection stops feeling like ‘work’ and becomes an effortless reflex.

Social Composure. The inner belief (Mindset) backed by the practical tools (Skillset) to handle difficult personalities or complex dynamics without spiralling.

The sweet spot where curiosity, emotional intelligence, and daily action align. This is where you turn colleagues into allies and clients into partners.

Flexible Formats for Your Organisation

Choose the depth that fits your strategic goals. Every format includes our Impact Framework, tracking measurable shifts in Trust Speed, Silo Reduction, and Client Loyalty.

Signature Talks

Ideal for teams that need to solve a specific communication friction point.

1 × 60-minute interactive session on The Connection Bridge, featuring the Share Your Gems tool – a practical approach to revealing just enough of yourself to build quick rapport and open the door to deeper connection.

Free Consultation Call

Essential

Ideal for rapidly upskilling a cohort of leaders from theory to practice.

2 × half-day workshops

Embedding Sessions (1h each)

1 × 1:1 coaching session per person
1 × group coaching session per cohort

Free Consultation Call

Core

Ideal for ensuring new skills stick through sustained practice.

4 × half-day workshops

Embedding Sessions (1h each)

2 × 1:1 coaching session per person
2 × group coaching session per cohort

Free Consultation Call

Tailored

Ideal for a full and lasting cultural transformation

6 × half-day workshops

Embedding Sessions (1h each)

3 × 1:1 coaching session per person
3 × group coaching session per cohort

Free Consultation Call

Ready to Remove the Interpersonal Friction That's Slowing You Down?

Stop transactional interactions from stalling execution. Equip your team with the relationship dynamics needed to break down silos, build rapid trust, and accelerate results.

Schedule a free consultation call with our Head of Sales.

Shree Thakker

Head of Sales

Looking for a Deeper Dive?

Our brochure outlines everything you need to know – from programme formats and timelines to real business outcomes we’ve helped deliver. Perfect for sharing with stakeholders or building a business case.

Communication Coaches

Job Description – May 2026

London Speech Workshop is a world-class communication coaching company, founded in 2008. We have coached thousands of professionals globally to become more confident, authentic, and impactful communicators.

Our work is deeply purpose-led. Through our proprietary Serlin Method®, we help bring more authenticity, respect, kindness, and empowerment into the workplace and everyday life.

We are growing our coaching team and are looking for exceptional individuals to join us as Communication Coaches, specialising primarily in Effective Communication, with opportunities to train in Accent Softening for selected coaches.

The Opportunity

We run monthly recruitment days and build a pipeline of outstanding coaching talent, with the next training cohort planned for September 2026.

This is a unique opportunity to join a highly regarded, values-driven company and be part of a warm, creative, and ambitious coaching community.

Who We’re Looking For

We are looking for coaches who combine technical skill with emotional intelligence and genuine warmth.

You will likely have:

4+ years’ experience in communication coaching, teaching, or related fields
A background in voice, communication, performance, or coaching
Excellent listening skills and a strong ear for nuance
High emotional intelligence and the ability to build trust quickly
A natural ability to connect, empower, and bring out the best in others
A genuine passion for communication and personal development

Desirable (but not essential):

MA in Voice Studies, Communication, or similar
Understanding of phonetics
Experience in Accent Softening

What Makes This Work Special

A truly supportive coaching community
Regular socials, meet-ups, and ongoing development
Monthly Coaches Meetings
A space to share “green lights” and “opportunities,” receive support, and celebrate each other
Consistent, high-quality client work
You provide availability; we fill your schedule
Flexible, hybrid working
Work from home and/or our boutique London offices
Outstanding operational support
Our back-office team handles logistics so you can focus on coaching
Training in the Serlin Method®
A powerful, practical, and deeply human approach that transforms how people communicate
A values-led culture
Warm, creative, dynamic, and deeply committed to meaningful impact

Training & Start Timeline

Recruitment: Ongoing, with monthly selection days
Training Cohort: July or September 2026
Training Commitment: ~20–30 hours over 4–6 weeks
Start Date: Post-training (Autumn 2026)

Requirements

Minimum 2+ years coaching, teaching, or facilitation experience
Background in communication, voice, performance, or related field
Availability for 16+ hours per week (including some evenings/weekends)
Availability to attend training in September
Native or bilingual English speaker
Based within commutable distance of London

Compensation

Highly competitive rates
Discussed during the interview process

Diversity & Inclusion

We are committed to building a diverse and inclusive team.
We welcome applications from people of all backgrounds, identities, and experiences.

If you require any adjustments during the process, please let us know.

How to Apply

Please send:

Your CV
A short email introducing yourself
A short video or voice note (max 2 minutes)

To: careers@londonspeechworkshop.com

Your video should include:

Your full name
Your relevant experience
Why you’d like to work with London Speech Workshop
Why you care about helping people become better communicators
Your availability and current commitments

Final Note

We are always looking for exceptional people.
If you feel aligned with our values and excited by our work, we would love to hear from you.

Management Accountant / Finance Lead

Management Accountant / Finance Lead at London Speech Workshop

London (Hybrid) | Part-time (2.5 to 3 days/week) | £45k to 60K FTE depending on experience

About Us

London Speech Workshop is a values-led communication coaching company helping people speak with confidence, authenticity, and impact. Through our Serlin Method™, we blend psychology and performance to create powerful, human transformation for individuals and organisations alike.

We operate across B2B (corporate programmes) and B2C (individual coaching via online purchase), and are entering an exciting phase of growth across both.

We’re a warm, dynamic team with a simple ethos: do meaningful work, and do it well.

The Role

This is a broad, hands-on role owning the full financial function of the business — with scope to act as a strategic partner to the leadership team.

You’ll move between detail and big picture: ensuring everything runs smoothly day-to-day, while helping us understand performance, improve profitability, and make confident financial decisions.

Working Setup

3–4 days per week (flexible)
Remote-first
One full day in the Farringdon office every fortnight (Tuesday or Thursday)

What You’ll Own

1. Financial Operations

Daily bookkeeping in Xero across B2B and B2C
Payroll preparation and reconciliation
Credit control and client invoicing
Bank reconciliation and payment tracking
Managing accounts payable and receivable
Maintaining clean, accurate financial records with minimal oversight
Liaising with external accountants (year-end, VAT, tax)
Payroll preparation and reconciliation including pension submissions and auto enrolment

2. Reporting, Compliance & Cashflow

Monthly management reporting (P&L, summaries, insights)
VAT returns and tax coordination
Monthly cashflow forecast
Clear visibility on cash position, risks, and liabilities
The production and maintenance of annual budgets, with regular forecasting and variance reporting

3. Commercial Insight & Strategy

Provide financial clarity to support decision-making
Translate numbers into clear, actionable insight
Help ensure revenue growth aligns with profitability

4. Business Modelling & Analysis

Analyse B2C performance (pricing, discounting, utilisation)
Model coach capacity, hiring decisions, and revenue potential
Support development of B2B commercial models (e.g. retainers, larger contracts)
Build simple financial models to guide strategic decisions

5. Cost & Efficiency

Review cost base and identify inefficiencies or savings
Recommend leaner ways of operating
Explore automation/AI opportunities where relevant

6. Incentives & Performance Metrics

Support design of:
- Coach incentive structures
- Bonus and profit-share models
Model key metrics such as:
- Customer lifetime value (LTV)
- Cost of sales
- Utilisation and capacity

Who You Are

A qualified accountant ( ACA/ACCA/CIMA)
3+ years in a bookkeeping / finance role
Strong Xero proficiency (non-negotiable)
Experience with payroll, VAT, and reconciliations
Comfortable owning the day-to-day finance function independently
Commercially minded — you go beyond reporting
Strong organisational and admin skills
Clear, warm communicator
Proactive problem-solver who anticipates needs
Experience supporting founders or small teams is a plus

Why Join Us

Flexible, part-time role with real autonomy
A values-led, human business doing meaningful work
A rare blend of execution and strategic input
Opportunity to shape financial clarity and growth

How to Apply

Send your CV to careers@londonspeechworkshop.com with a short email on why this role appeals and your suitability for the role

Marketing Director Role at London Speech Workshop

Marketing Director, London Speech Workshop

London (Hybrid) | £50–75k + bonus

About Us

We work with SMEs, charities, and household names including Unilever, Chanel, John Lewis, and the Bank of England. We’re in an exciting growth phase across B2B, B2C, and digital, and marketing is central to this next chapter.

We have a lateral working structure, a warm and dynamic team, and a simple ethos: our people should feel valued and know they’re delivering real value in the world. We look for good eggs with talent and grit.

The Role

This is not a purely strategic role. You’ll be deep in the detail; building funnels, shaping messaging, testing ideas, and driving performance, while leading a Marketing Manager and managing freelancers, agencies, and partners.

One morning you’re sketching a landing page wireframe. That afternoon you’re coaching your manager or reviewing PPC performance. You’re as comfortable in the data as you are in a creative brief.

What You’ll Own

Growth & Funnel Performance

Own the full funnel: awareness → lead → nurture → conversion
Build and optimise landing pages, journeys, and conversion flows
Run continuous testing (CRO, A/B, messaging) to improve performance

Paid & Performance Marketing

Own strategy and results across PPC (Google, Meta, LinkedIn, YouTube)
Manage agencies and freelancers — setting direction and pushing for better ROI
Allocate budget based on data, not instinct

Campaigns, Content & Execution

Plan and deliver campaigns across email, organic, paid, and partnerships
Shape high-converting landing pages, lead magnets, and email sequences
Ensure all content is on-brand: intelligent, warm, human, and impactful

Data, Team & Systems

Be obsessed with metrics: conversion, CAC, LTV, engagement
Own HubSpot (or similar): automation, segmentation, reporting
Manage and develop a Marketing Manager; brief and oversee designers and developers

Who You Are

6–10+ years in growth and performance marketing
Have owned PPC and know what “good” looks like
Have built funnels and campaigns yourself — not just directed them
Confident with HubSpot, Figma/Canva, and analytics platforms
Strong copy instincts and an eye for conversion
Commercially sharp, driven by results not vanity metrics
Genuinely curious about people, behaviour, and what makes communication work

Salary & Benefits

£50,000–£75,000 DOE + performance bonus
Hybrid (2 days/week in our London office)
Learning budget + access to our training
A fast-moving, ideas-friendly team that lives what it teaches

How to Apply

Send your CV, a short cover note, and a max 2-minute video or voice note to Emma at careers@londonspeechworkshop.com.
In the video, tell us: what excites you about this role, a marketing project you’re proud of, and your salary expectations.