Abby Sheridan
Senior Coach
I’m a Senior Coach at LSW, and I love helping clients learn how to speak with genuine confidence and express themselves authentically. I’m originally from the States, with a background in acting. My interest in voice and communication began after I started losing my voice during performances. I had to navigate vocal therapy and that shifted my entire understanding on how the voice works. The vulnerability I experienced during that process is what drives my work today.
To deepen this expertise, I moved to London to earn an MFA in Voice Studies from The Royal Central School of Speech and Drama. By combining my performance background and accent coaching skills with a more holistic understanding of the voice, I now help professionals bridge the gap between feeling nervous and feeling empowered.
Whether you are struggling with stage fright or looking to develop a stronger executive presence, I provide practical tools to help you stay grounded. I work with a wide range of professionals to build effective communication and accent confidence habits that stick. My goal is to help you move past the hurdles of public speaking so you can show up in any room with clarity and ease.
Years of experience:
8
Availability
Tuesday
Farringdon Office
Wednesday
Remote
Thursday
Mayfair Office
Friday
Mayfair Office
Saturday
Farringdon Office
Building Executive Presence
Helping clients communicate with authority, clarity and authenticity, strengthening their ability to influence, inspire trust and lead with impact.
Managing Performance Anxiety
Equipping clients with practical tools to regulate nerves and stay grounded, enabling them to perform at their best in high-pressure situations.
Speaking Off-the-Cuff with Confidence
Supporting clients to think and speak clearly in the moment, using simple structures to communicate ideas with ease, coherence and confidence.
Authentic Storytelling for Leaders
Guiding leaders to share stories that feel genuine and aligned, helping them connect, inspire and bring their messages to life with greater impact.
Accent Confidence & Clarity
Helping clients refine pronunciation and speech patterns, building clarity and confidence while maintaining a natural and authentic voice.
Building Rapport through Voice
Developing vocal awareness and flexibility, enabling clients to create warmth, trust and connection through tone, pace and delivery.
What is your favourite memory as a coach?
My favorite memory has to be working with a client who came to see me just twenty-four hours before they were due to lead a high-profile panel. They sat down and told me, “I can’t do it.” They were overwhelmed by the pressure and ready to back out. We spent the session stripping away the “performance” and focusing on practical grounding techniques and simple, manageable communication habits. By the time they left, the panic had shifted into a sense of optimism. They ended up leading the panel brilliantly and, more importantly, they felt genuinely confident throughout. Seeing that transformation from “I can’t” to “I did it” in such a short window is exactly why I do this work.
What was your own biggest communication hurdle?
I used to over-explain a lot, dumping every detail into a conversation just to make sure I was being clear. I eventually realised I was just going off on tangents and giving way too much information up front. Now, I trust my message to stand on its own, and I’ve found that saying less actually helps people understand me a whole lot better.
Who is a speaker or storyteller you deeply admire?
I’ve always admired Brené Brown. She is so good at taking complex, deeply human experiences and making them incredibly accessible through her unique storytelling. What I admire most is her grounded confidence and genuine approachability – she doesn’t rely on a polished, robotic delivery. Instead, she uses her voice to build an immediate, honest connection with her audience. She proves that being a powerful speaker is about being authentic, vulnerable and having the courage to show up as yourself.
Describe your perfect Sunday…
My perfect Sunday would be a long walk, to get out in nature, or exploring a local market. Followed by a catch up with friends, over a delicious meal, and ending with quiet time in front of the television to watch a show or film, with my wife.
Client Testimonials
John - Abby's Client
John - Abby's Client
Very happy so far; Abby is a good instructor, and the content has been very useful. I already feel like I’m starting to improve.
Yana - Abby's Client
Yana - Abby's Client
I love the sessions. It’s a highlight of my week! Abby is an incredible coach!
Ready to Get Started?
A taster session gives you the chance to trial the Serlin Method® with Abby and make sure it's the perfect fit for your communication goals.
Book a Taster If you know the course you want and you're ready to book it with Abby, let's get started! Choose from 5, 10, or 15 sessions.
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