How to Apologise Professionally at Work

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The apology is a territory that needs to be negotiated carefully, to maintain personal integrity while being respectful of others. But it’s possible to do both!

 

It’s important to be an advocate of your own values and the other person’s values. There is a lot of power at play in those words and they need to be handled carefully. The word ‘sorry’ should not be overused, as it can lead to either feeling like a doormat or coming across as insincere.

 

Having said that, if you have done something wrong, a simple apology can be the easiest way to diffuse the situation. “I’m so sorry I was late” can make all the difference. You don’t need to lose your power in an apology. If we strip everything back and look at apologising in a very simple way, there are only two reasons to say sorry: either for your actions or for the impact those actions have on someone’s feelings. Let’s delve a bit deeper into that.

 

 

Apologising for your actions

Only do this if you have something to take responsibility for. If this is the case, make sure your ‘sorry’ is clear and specific rather than a vague nod to being wrong. Don’t let it be just a word. Rather than just, “I’m sorry”, explain what you are apologising for. For instance, “I realise that I should have told you sooner. That was a mistake and I’m sorry”. If you’ve realised that there’s an issue that you need to work on, don’t be afraid to mention that too, to show that you’re taking steps to make sure it doesn’t happen again. For example, “I know that I struggle with controlling my anger, and it’s not fair to take this out on other people. I’m trying to be more aware of when this happens”.

 

 

Apologising for their feelings

This is a compromise apology, best deployed when you don’t feel you need to apologise for your actions, but the other person is clearly upset or angry. This way you can maintain your integrity but give them a placating word they may desperately need. Still, it must be genuine or you’ll simply make matters worse. With this apology you are delivering empathy for their feelings and understanding for their values and viewpoints. (“I can see that you’re hurt and I’m so sorry about that. I apologise”)

 

 

Remember to breathe

If you find apologising difficult, try to understand the other party’s pain and why they are upset. This way, your apology can be genuine and not a fallback reaction to being backed into a corner. Use our simple ‘BREATHE’ acrostic to help you remember how you to do this:

 

  • Breathe. Give yourself six seconds to inhale and exhale. It takes you out of your fight-or-flight mode and into a more peaceful, rational brain space, helping the other person understand that you want to make amends.
  • Reframe. Let yourself see the other person in a positive, forgiving light. Rather than saying “I’m sorry this was not well thought out”, try “Thank you for being patient while I talk through what’s on my mind.”
  • Empathy. A good apology includes showing you’re aware of how your actions have impacted the other person. This tells them that you understand why they feel hurt. For example “I understand you must have felt really upset and angry.”
  • Ask. In the process of showing your empathy, let them feel heard. If they’re in an angry, unforgiving space, allow them to let the wind out of their sails before finding a solution.
  • Take responsibility. Even if you don’t think you’ve done anything wrong, taking a moment to acknowledge their position is a very powerful move. Saying “I’m sorry you feel that way” is not a genuine apology – it’s only putting the blame back on them. Instead, you might say “It was wrong of me to do X.”
  • How. Address how you suggest moving forwards in future, and let them know that your relationship with them is really important. “I really hope we can move on from this. How about we try to do X in future?
  • Enquire. Check in with them again – “How does that sound?”, “Are we ok?”. Then end with a few positive words so that you can clear the air and move forward in the best way possible.

 

It takes courage to admit that you’re wrong and to apologise for it. It might be daunting at first, but in the long run, learning how to say sorry in a sincere way can improve every area of our life, including at work and in your personal relationships. Keep in mind that the listener might not be ready to forgive you just yet – give them time to heal.

 

 

For more tips on how to communicate with kindness, empathy and authenticity, sign up to our monthly newsletter. If you’d like to get support or this, have a look at our communication coaching options here.

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Communication Coaches

Communication Coaches 

Job Description – May 2026

London Speech Workshop is a world-class communication coaching company, founded in 2008. We have coached thousands of professionals globally to become more confident, authentic, and impactful communicators.

Our work is deeply purpose-led. Through our proprietary Serlin Method®, we help bring more authenticity, respect, kindness, and empowerment into the workplace and everyday life.

We are growing our coaching team and are looking for exceptional individuals to join us as Communication Coaches, specialising primarily in Effective Communication, with opportunities to train in Accent Softening for selected coaches.


The Opportunity

We run monthly recruitment days and build a pipeline of outstanding coaching talent, with the next training cohort planned for September 2026.

This is a unique opportunity to join a highly regarded, values-driven company and be part of a warm, creative, and ambitious coaching community.


Who We’re Looking For

We are looking for coaches who combine technical skill with emotional intelligence and genuine warmth.

You will likely have:

  • 4+ years’ experience in communication coaching, teaching, or related fields
  • A background in voice, communication, performance, or coaching
  • Excellent listening skills and a strong ear for nuance
  • High emotional intelligence and the ability to build trust quickly
  • A natural ability to connect, empower, and bring out the best in others
  • A genuine passion for communication and personal development

Desirable (but not essential):

  • MA in Voice Studies, Communication, or similar
  • Understanding of phonetics
  • Experience in Accent Softening

What Makes This Work Special

  • A truly supportive coaching community
    Regular socials, meet-ups, and ongoing development
  • Monthly Coaches Meetings
    A space to share “green lights” and “opportunities,” receive support, and celebrate each other
  • Consistent, high-quality client work
    You provide availability; we fill your schedule
  • Flexible, hybrid working
    Work from home and/or our boutique London offices
  • Outstanding operational support
    Our back-office team handles logistics so you can focus on coaching
  • Training in the Serlin Method®
    A powerful, practical, and deeply human approach that transforms how people communicate
  • A values-led culture
    Warm, creative, dynamic, and deeply committed to meaningful impact

Training & Start Timeline

  • Recruitment: Ongoing, with monthly selection days
  • Training Cohort: July or September 2026
  • Training Commitment: ~20–30 hours over 4–6 weeks
  • Start Date: Post-training (Autumn 2026)

Requirements

  • Minimum 2+ years coaching, teaching, or facilitation experience
  • Background in communication, voice, performance, or related field
  • Availability for 16+ hours per week (including some evenings/weekends)
  • Availability to attend training in September
  • Native or bilingual English speaker
  • Based within commutable distance of London

Compensation

  • Highly competitive rates
  • Discussed during the interview process

Diversity & Inclusion

We are committed to building a diverse and inclusive team.
We welcome applications from people of all backgrounds, identities, and experiences.

If you require any adjustments during the process, please let us know.


How to Apply

Please send:

  • Your CV
  • A short email introducing yourself
  • A short video or voice note (max 2 minutes)

To: careers@londonspeechworkshop.com

Your video should include:

  1. Your full name
  2. Your relevant experience
  3. Why you’d like to work with London Speech Workshop
  4. Why you care about helping people become better communicators
  5. Your availability and current commitments

Final Note

We are always looking for exceptional people.
If you feel aligned with our values and excited by our work, we would love to hear from you.

Management Accountant / Finance Lead

Management Accountant / Finance Lead at London Speech Workshop

London (Hybrid) | Part-time (2.5 to 3  days/week) | £45k to 60K FTE depending on experience

About Us

London Speech Workshop is a values-led communication coaching company helping people speak with confidence, authenticity, and impact. Through our Serlin Method™, we blend psychology and performance to create powerful, human transformation for individuals and organisations alike.

We operate across B2B (corporate programmes) and B2C (individual coaching via online purchase), and are entering an exciting phase of growth across both.

We’re a warm, dynamic team with a simple ethos: do meaningful work, and do it well.

The Role

This is a broad, hands-on role owning the full financial function of the business — with scope to act as a strategic partner to the leadership team.

You’ll move between detail and big picture: ensuring everything runs smoothly day-to-day, while helping us understand performance, improve profitability, and make confident financial decisions.

Working Setup

  • 3–4 days per week (flexible)
  • Remote-first
  • One full day in the Farringdon office every fortnight (Tuesday or Thursday)

What You’ll Own

1. Financial Operations 

  • Daily bookkeeping in Xero across B2B and B2C
  • Payroll preparation and reconciliation
  • Credit control and client invoicing
  • Bank reconciliation and payment tracking
  • Managing accounts payable and receivable
  • Maintaining clean, accurate financial records with minimal oversight
  • Liaising with external accountants (year-end, VAT, tax)
  • Payroll preparation and reconciliation including pension submissions and auto enrolment 

2. Reporting, Compliance & Cashflow

  • Monthly management reporting (P&L, summaries, insights)
  • VAT returns and tax coordination
  • Monthly cashflow forecast
  • Clear visibility on cash position, risks, and liabilities
  • The production and maintenance of annual budgets, with regular forecasting and variance reporting

3. Commercial Insight & Strategy

  • Provide financial clarity to support decision-making
  • Translate numbers into clear, actionable insight
  • Help ensure revenue growth aligns with profitability

4. Business Modelling & Analysis

  • Analyse B2C performance (pricing, discounting, utilisation)
  • Model coach capacity, hiring decisions, and revenue potential
  • Support development of B2B commercial models (e.g. retainers, larger contracts)
  • Build simple financial models to guide strategic decisions

5. Cost & Efficiency

  • Review cost base and identify inefficiencies or savings
  • Recommend leaner ways of operating
  • Explore automation/AI opportunities where relevant

6. Incentives & Performance Metrics

  • Support design of:
    • Coach incentive structures
    • Bonus and profit-share models
  • Model key metrics such as:
    • Customer lifetime value (LTV)
    • Cost of sales
    • Utilisation and capacity

Who You Are

  • A qualified accountant ( ACA/ACCA/CIMA)
  • 3+ years in a bookkeeping / finance role
  • Strong Xero proficiency (non-negotiable)
  • Experience with payroll, VAT, and reconciliations
  • Comfortable owning the day-to-day finance function independently
  • Commercially minded — you go beyond reporting
  • Strong organisational and admin skills
  • Clear, warm communicator
  • Proactive problem-solver who anticipates needs
  • Experience supporting founders or small teams is a plus

Why Join Us

  • Flexible, part-time role with real autonomy
  • A values-led, human business doing meaningful work
  • A rare blend of execution and strategic input
  • Opportunity to shape financial clarity and growth

How to Apply

 

Marketing Director Role at London Speech Workshop 

Marketing Director, London Speech Workshop 

London (Hybrid) | £50–75k + bonus

About Us

London Speech Workshop is a values-led communication coaching company helping people speak with confidence, authenticity, and impact. Through our Serlin Method™, we blend psychology and performance to create powerful, human transformation, for individuals and organisations alike.

We work with SMEs, charities, and household names including Unilever, Chanel, John Lewis, and the Bank of England. We’re in an exciting growth phase across B2B, B2C, and digital, and marketing is central to this next chapter.

We have a lateral working structure, a warm and dynamic team, and a simple ethos: our people should feel valued and know they’re delivering real value in the world. We look for good eggs with talent and grit.

The Role

This is not a purely strategic role. You’ll be deep in the detail; building funnels, shaping messaging, testing ideas, and driving performance, while leading a Marketing Manager and managing freelancers, agencies, and partners.

One morning you’re sketching a landing page wireframe. That afternoon you’re coaching your manager or reviewing PPC performance. You’re as comfortable in the data as you are in a creative brief.

What You’ll Own

Growth & Funnel Performance

  • Own the full funnel: awareness → lead → nurture → conversion
  • Build and optimise landing pages, journeys, and conversion flows
  • Run continuous testing (CRO, A/B, messaging) to improve performance

Paid & Performance Marketing

  • Own strategy and results across PPC (Google, Meta, LinkedIn, YouTube)
  • Manage agencies and freelancers — setting direction and pushing for better ROI
  • Allocate budget based on data, not instinct

Campaigns, Content & Execution

  • Plan and deliver campaigns across email, organic, paid, and partnerships
  • Shape high-converting landing pages, lead magnets, and email sequences
  • Ensure all content is on-brand: intelligent, warm, human, and impactful

Data, Team & Systems

  • Be obsessed with metrics: conversion, CAC, LTV, engagement
  • Own HubSpot (or similar): automation, segmentation, reporting
  • Manage and develop a Marketing Manager; brief and oversee designers and developers

Who You Are

  • 6–10+ years in growth and performance marketing
  • Have owned PPC and know what “good” looks like
  • Have built funnels and campaigns yourself — not just directed them
  • Confident with HubSpot, Figma/Canva, and analytics platforms
  • Strong copy instincts and an eye for conversion
  • Commercially sharp, driven by results not vanity metrics
  • Genuinely curious about people, behaviour, and what makes communication work

Salary & Benefits

  • £50,000–£75,000 DOE + performance bonus
  • Hybrid (2 days/week in our London office)
  • Learning budget + access to our training
  • A fast-moving, ideas-friendly team that lives what it teaches

How to Apply

  • Send your CV, a short cover note, and a max 2-minute video or voice note to Emma at careers@londonspeechworkshop.com
  • In the video, tell us: what excites you about this role, a marketing project you’re proud of, and your salary expectations.